COMMERCIAL GROWTH CONSULTANCY
I identify where revenue is being lost across sales, conversion, follow-up, retention and the customer journey, then help implement what will actually move it.
Commercial thinking from first enquiry to repeat business.
Your business might not need more customers.
HOW WE CAN WORK TOGETHER
No generic growth plan. No changing things for the sake of it. We start by understanding what is actually happening inside the business.
A focused commercial diagnosis of where your business may be losing revenue or missing opportunities.
You leave with: clear priorities, commercial opportunities and a practical action plan.
Start with an auditStrategic and hands-on support to turn the findings into changes that actually happen.
The point: not just to identify the opportunity, but to help turn it into commercial impact.
Talk about ongoing supportTHE DIFFERENCE
If you want support implementing the solution, we keep going.
WHERE MONEY GETS LOST
These are the kinds of questions I start asking before recommending another campaign, another platform or another lead source.
Interest existed. The process lost it.
Acquisition worked. Retention did not.
You cannot buy what you do not know you can buy.
Revenue can disappear in inconsistent conversations.
Friction rarely announces itself. Customers just leave.
If the baseline is unclear, we measure before we guess.
THE APPROACH
I want to know what is happening before deciding what should change. Sometimes the answer is more acquisition. Sometimes the biggest opportunity is already inside the business.
Understand the business, customer, offer, sales journey and what success currently looks like.
Find the gaps, friction points, weak handoffs and missed commercial opportunities.
Put the priority changes into practice, from process and messaging to follow-up, coaching or offers.
Track what changed, compare it with the baseline and keep improving what works.
ABOUT COMMERCIAL GROWTH
I’m Laura. My background spans sales, retention, customer experience, commercial performance, operations, KPI analysis, process improvement, coaching and workshops.
I’ve worked across telecoms, hospitality, events, B2B services, fitness and digital products, seeing commercial performance from the frontline, from the numbers and from the customer’s side of the transaction.
Commercial Growth brings that thinking together. I look at what is working, what is getting lost along the way, why it is happening and what is worth fixing first.
Laura
BEFORE WE WORK TOGETHER
Businesses that know there is more potential in their sales, customer journey, retention or commercial processes, but need a clearer view of where to focus first.
No. We work with what exists. If the baseline is not clear enough yet, part of the work can be deciding what needs to be measured before making bigger changes.
No. Marketing can be part of the customer journey, but Commercial Growth looks beyond acquisition. The focus is what happens from interest through sale, delivery, repeat business and retention.
You can take the action plan and implement it internally, or continue with ongoing consultancy for hands-on support putting the priority changes in place.
Scope depends on the size of the business and what needs to be reviewed. After a short initial conversation, you will receive a clear scope and fee before any work begins.
LET’S TALK
Tell me what you sell, what feels stuck and what you want to improve. I’ll tell you whether a Commercial Growth Audit looks like the right starting point.
Based in Limerick. Working with businesses across Ireland and remotely.